GENREQ Information Services
Practical AI for small businesses. A few at a time.
We help small business owners navigate AI — what to pay attention to, what to ignore, and how to use it without disrupting what already works.
Introduce yourselfWho we work with
Small businesses that have built something real and want to use AI to do their work better — not to chase trends, not to scale at all costs, not to replace what makes them theirs.
- Owner-operated companies, typically 1–30 people
- Founders who care deeply about their craft and their customers
- Ready to use AI seriously, even if not sure where to start
- Looking for a long-term advisor, not a one-off engagement
How we work
Long relationships, hands-on work, and a deliberately small client list.
Ongoing advisory
Monthly check-ins and quarterly deep-dives. Strategy, prioritization, and the questions you can’t Google.
Hands-on implementation
When something needs to be built — an automation, a workflow, a tool — we build it with you, not just slide-deck it.
Quiet, calm cadence
No urgency theater. We show up regularly, do the work, and stay out of your way the rest of the time.
We take four to six clients at a time. The constraint is the product. Fewer engagements means deeper work, better outcomes, and a relationship that lasts beyond the first project.
About
GENREQ Information Services is led by Marcelo Guevara, a builder and operator who has spent the last decade designing AI systems, automations, and operational platforms for real businesses.
The work is done one-on-one. The advice is grounded in things that actually ship. The bar is whether your business is meaningfully better, not whether the deck looked impressive.
Based in New Jersey. Working with clients across the United States.
Let’s talk
If something here feels like it could be a fit, write us. Tell us a bit about your business and what’s on your mind — no template, no pitch, just a real first conversation.